About Me

… so here’s everything you never wanted to know about me.

I started my career working for Brafton, a content marketing agency based in Chicago. I was quickly promoted to Editor, where I discovered that I absolutely love managing a team. There’s something about taking the lead in meetings, coaching writers on style and tone, working directly with clients, and meticulously editing content that just does it for me.

I worked at Brafton for a total of three years, during which I was chosen to relocate to Auckland, New Zealand, to help build the editorial team of Brafton’s Oceania-based sister company, Castleford. It was during that time that I majorly caught the travel bug and decided to start blogging about my travels throughout New Zealand, Australia, Fiji, and the South Pacific.

Upon returning home to the US, I took a contract position in San Francisco, which allowed me to develop some close friendships (and have some really great times) in the Bay Area. After my contract position was up, I decided to strike out on my own as a freelance writer. Thus began the nomadic phase of my life … I published my work in lifestyle publications like POPSUGAR and Brit+Co while traveling around North, Central, and South America.

Though my time as a nomadic freelancer was a little too fun, I eventually decided it was time to put down some roots. I returned to my home city of Chicago, where I have spent the last four years. Since returning to the Chi, I’ve taken editorial positions at three majorly impressive companies: the digital-first wellness startup Vital Proteins, the beauty retailer Ulta Beauty, and most recently, Bookmark Content, an agency owned by WPP.

Expertise

Health & Wellness

I’ve written extensively on topics like nutrition, self-care, fitness, holistic healing, medicine and chronic conditions.

Astrology

I’m a trained astrologer focusing on Tropical Astrology. I’m not here for Sun sign astrology — I study traditional astrology with an emphasis on natal chart readings.

Beauty

I’m a true beauty addict and am particularly passionate about cruelty-free and sustainable beauty.

Personal Development

I’ve also written about diverse personal development topics, including planning, productivity, work-life balance, organizing, cleaning and spirituality.

Experience

Editor, Bookmark Content

2019 – current

I work alongside colleagues from other WPP agencies on our Walgreens account. My role includes creating content calendars, writing health and wellness articles, and brainstorming ideas for interactive social media content.

Content Editor, Vital Proteins

2017 – 2018

As Vital Proteins’s Content Editor, I single-handedly concepted, created, and implemented the brand’s editorial content strategy. This included articles, e-books, emails, video scripts, social media posts and product label copy.

Senior Copywriter, Ulta Beauty

2018 – 2019

While working at Ulta, I wrote all the store and magazine copy for one of the nation’s largest beauty retailers. This role included writing taglines and store signage for cosmetics, skincare, body care, supplements and lifestyle accessories.

Lifestyle Editor, Brafton/Castleford

2012 – 2015

At Brafton, I managed a team of up to 10 people, overseeing all of our lifestyle clients’ editorial content strategies. This role included hiring and training my team, working directly with clients, collaborating on content strategy, and editing articles for grammar, style and factual accuracy.